Web Development and Social Media Marketing for Fashion Eshop

We Designed the Eshop and Advertised on Social media

We created the best minimal eshop for fashion clothes, our main goal was to design an elegant eshop, focused on User experience. You can buy an item with just 3 clicks. Easy navigation and checkout are 2 key factors for an eshop. In the next months we created a fully successful digital marketing strategy for this eshop, and we managed to have 43% increased ROI.

Website: https://www.artistishop.gr

Purposes

  • Eshop Development for selling women clothes.
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase product sales
artisti1
artisti2
artisti3
artisti4

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 700.000 peoples
  • Attendance growth is 2 145%
  • Number of requests is 10.000
  • Increase in the number of requests 10000%
  • Search phrases in the top-10 is 91%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook